A hand holds one ring up to the light. Each scroll plays one short film: the hand lowers out of frame and rises again holding the next ring, and scrolling back plays it in reverse. When the ring is up, it appears at the bottom of the screen; press it and the panel at the side opens with the ring in an arched frame, its price, description, stone, metal and sizes.
AVELINE is a fictional fine jeweller created by BrillianceTech in Singapore to demonstrate this design.